Apple Marcom Interactive

2015 - 2022

At Apple Marcom Interactive, I served as the Lead Application Designer for the internally developed Content Management System (CMS) that managed and published Apple product content globally on apple.com. My role involved overseeing all aspects of the design process, from gathering requirements and creating wireframes to producing high-fidelity mockups and detailed design specifications.

I worked closely with internal Content Managers and Producers to ensure that the CMS was user-friendly and efficient, allowing for the seamless publishing of product information across multiple platforms. This system played a critical role in ensuring that Apple’s global marketing efforts were executed smoothly and consistently. Throughout the project, I collaborated with development teams and stakeholders to ideate, implement, and refine the user experience, ultimately delivering a powerful tool that supported Apple’s high standards for content presentation and brand consistency.